About Sigma > Leadership Teams

Leadership

Jennifer Dale

EVENT PLANNING SPECIALIST

Jennifer Dale successfully established and lead the marketing department at Sigma Supply for its first five years, with responsibility over marketing programs, brand management, corporate sponsorships, business communications, and graphic design. Jennifer is now responsible for all of Sigma Supply's event planning, handling everything from organizing and producing large events to standardizing forms and anything in between.

Prior to joining Sigma Supply, she worked in business development and marketing for over 10 years. Jennifer’s greatest strengths are her creativity, drive, and leadership. She thrives on challenges, particularly those that expand the company’s reach. Her most recent project involved the Sigma Supply’s National Sales Convention that SSNA hosted, bringing in our most recognizable vendors to make contact with over 100 Account Managers SSNA currently has.